Brainstorming
is a group creativity technique designed to generate a large number of ideas to help access viable actions that can be put in place to reach a common goal. Electronic brainstorming stands out as tool that we would like to employ for those who are able to join us in our efforts. We choose electronic brainstorming, mostly because there are positive effects of brainstorming that become more pronounced with group size.Ground Rules
There are four basic rules in brainstorming.
These are intended to reduce social inhibitions among group members, stimulate idea generation, and increase overall creativity of the group.
1.Focus on quantity: This rule is a means of enhancing divergent production, aiming to facilitate problem solving through the maxim quantity breeds quality. The assumption is that the greater the number of ideas generated, the greater the chance of producing a radical and effective solution.
2.Withhold criticism: In brainstorming, criticism of ideas generated should be put 'on hold'. Instead, participants should focus on extending or adding to ideas, reserving criticism for a later 'critical stage' of the process. By suspending judgment, participants will feel free to generate unusual ideas.
3.Welcome unusual ideas: To get a good and long list of ideas, unusual ideas are welcomed. They can be generated by looking from new perspectives and suspending assumptions. These new ways of thinking may provide better solutions.
4.Combine and improve ideas: Good ideas may be combined to form a single better good idea, as suggested by the slogan "1+1=3". It is believed to stimulate the building of ideas by a process of association.
The Brainstorming QUESTION:
"What could Heartwork Institute do for your friends and yourself that would allow life to be lived more freely ?"
Post your brainstorming ideas here, on Facebook, or email them to awakentheheart@gmail.com . Dont hold back ! The world is all of ours and together we can help anything to happen.